Category: Business
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The Lie of the “Perfect Niche” for Copywriters
Stop looking for the best copywriting niche. 4 min read Alright, here’s my hot take and I do not care if you disagree. 🔥 But there is no “perfect” niche. I can tell you that writing for tech companies or cannabis or crypto or a corn farmer is the most profitable niche, but there are so…
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20 Copywriter Interview Questions I Ask as a Content Manager
As a content manager, part of my job is to find the right, talented copywriter that will take the directions I provide — and write words that will take the audience on a journey. To do that, I don’t just read resumes or cover letters, but I also ask in-depth writing interview questions to weed out the…
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Meme Marketing 101: From You Favourite Meme Queen
How to use Memes in your Marketing From Chipotle to SlimJims, some of the biggest brands are using memes today to connect with their audiences. And it’s easy to see why. Memes are far more powerful and engaging than a simple sales-y post telling your followers to “Buy more burritos.” For brands willing to take…
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Stop Expecting to be Paid $200+ for a Blog as a Beginner
From a writer who does charge that much. Today on things that bother me: Too many experienced writers are telling newbies about their rates and encouraging novice writers to charge $200, $500, or even $1000 dollars for a blog or a sales page. And it’s just causing more problems. They’re boasting about their amazing lives…
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3 Myths About Freelance Writing I’m Sick of Seeing
From an actual writer not trying to scam you I don’t know what it is… but I’m seeing a lot of ahem *trash* on the internet lately — especially in regards to freelance writing. And it’s not just some harmless little opinions about the oxford comma (I’m in favour). People are spreading a lot of…
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How I Accidentally Became a Full-time Copywriter & Why I Wanted to Quit
A year and a half ago I was unemployed for the first time in my life with no idea what I was going to do next. I had a few months’ worth of savings in my bank account and I was tired of being taken for granted in customer service jobs where I was seen…
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5 Keyboard Shortcuts for Gmail I Had No Idea I Could be Using
Tired of using that pesky mouse? Well, I am. As a former 911 operator, I used keyboard shortcuts all the time while I was on the phones responding to everything from burglaries to butt dials. While I was only there 3 months, it changed my computer habits drastically. Dragging my mouse and clicking? No thank you!…
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What’s My $50,000 Secret as a Full-time Freelance Writer?
Don’t waste time learning about writing. Let’s be frank, making money online is competitive because most of us struggle to overcome that first barrier — getting a full-time income. Even I spent my first 6 months grinding and sending pitches everywhere trying to get consistent work to pay my bills. It was hard, but I did it. Now,…
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Am I Still a Writer?
Alright, confession time. I started this whole thing a year ago with the dream of being a freelance writer, and I still choose to describe myself that way. But honestly… it’s starting to feel like maybe I’m going in a different direction. Half of my clients are ones with blogs and social media that I…
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The 7 Mistakes Novice Freelancers Make When Trying to Land Clients
First impressions are everything 5 min read When you start as a freelancer, it sucks. There I said it! And I had more success than a lot of other freelancers out there. I regularly get asked by beginners freelancers online why they aren’t getting clients, and when I look at their profiles, I see a…
Victoria Fraser 