Meme Marketing 101: From You Favourite Meme Queen

How to use Memes in your Marketing From Chipotle to SlimJims, some of the biggest brands are using memes today to connect with their audiences. And it’s easy to see why. Memes are far more powerful and engaging than a simple sales-y post telling your followers to “Buy more burritos.” For brands willing to takeContinue reading “Meme Marketing 101: From You Favourite Meme Queen”

How I Accidentally Became a Full-time Copywriter & Why I Wanted to Quit

A year and a half ago I was unemployed for the first time in my life with no idea what I was going to do next. I had a few months’ worth of savings in my bank account and I was tired of being taken for granted in customer service jobs where I was seenContinue reading “How I Accidentally Became a Full-time Copywriter & Why I Wanted to Quit”

Five Lessons Marketers Can Learn from a Viral Egg

Remember in 2019 when that photo of an egg went viral? You know the one, and if you don’t, welcome to the internet. A place where a simple photo of an egg can get 54 million likes, shattering the world record for the most number likes on a single image. Of course, it wasn’t entirely about an egg.Continue reading “Five Lessons Marketers Can Learn from a Viral Egg”